SPIRE

Agency // Mechanica

Creative Director // Libby DeLana

Art Director // Fernando Pino

Spire is an incredibly collaborative and incredibly high-quality, portable recording device that’s revolutionary for musicians. This project brought us to Brooklyn for a concept that required a mix of traditional directing and docu-style shooting. The concept was simple - put two wildly different musicians together for the first time ever, give them the product, and give them 4 hours to collaborate and create whatever they wanted. We had a great day with Chris Thile (Live From Here, Punch Brothers, Nickel Creek) and Merrill Garbus (Tune-Yards) as they geeked out over the Spire as only insanely talented and passionate musicians could.